New Features: Google Business Sync, AI Writing Features, SEO Audits and more!

In this article, we’ll walk you through the latest updates and enhancements we’ve rolled out, each crafted with your success in mind. From powerful SEO tools to seamless integrations with Google Business Profile, these new features are here to help you achieve your business goals faster and with greater ease. Read on to discover how these updates can benefit you and elevate your marketing strategy to new heights.


New Account Overview Reports for Gold and Platinum Subscribers


Starting in September 2024, we’re rolling out a comprehensive account-level report exclusively for our Gold and Platinum subscribers. This report is designed to provide a clear snapshot of your website's and SEO performance over the past few months, ensuring you stay informed about the work we've completed, upcoming plans, and important events. Here’s what the report will include:


  • Website and SEO Performance: An overview of how your website and SEO efforts have been performing.
  • Monthly Work Summary: A detailed summary of the work we’ve completed for you during the month.
  • Support Tickets Summary: A recap of any support tickets and their resolutions.
  • Roadmap of Upcoming Work: Insight into what’s planned for the upcoming months.
  • Upcoming Events: A schedule of your upcoming working sessions and Balloon Suite Mastermind events.


This new feature stems from our commitment to transparency and our desire to enhance your interaction with us. If you’re a Gold or Platinum subscriber, look out for your first report in your email inbox this September. We encourage you to send us feedback and ideas for further improvements to make this service even more valuable for you.


Sync with Google Business Profile to Save Time & Boost SEO


We’ve introduced a powerful new feature that allows you to connect your business information seamlessly with Google Business Profile. This integration ensures your business details are consistent across the web, providing a solid foundation for your site’s SEO and enhancing your visibility on Google Search and Google Maps.


Why This Matters: With most people searching for businesses online, having accurate and up-to-date information on Google is crucial. This sync option makes sure your business details—like name, location, phone number, and hours—are always current and consistent, giving your website a strong SEO advantage right from the start.


How to Get Started: Connecting your site’s business information with Google Business Profile is simple. Navigate to your site’s Content Library, then to Business Info, and link your Google Business Profile. Ensure your profile is already set up in your Google account, as this will streamline the process.


You can choose between two sync methods:


  1. Automated Sync: Updates your business information every 12 hours automatically.
  2. Manual Sync: Allows you to control when data is pushed or pulled between the two platforms.


This integration is a time-saver and a must-have for ensuring your business is easily found online. To activate the Google Business Sync, contact our support team at [email protected].


SEO Audits with the New Overview Page


We’re thrilled to introduce the new SEO Overview page, designed to give you a clear, quick view of your website’s SEO status. This tool allows you to conduct SEO audits easily, giving you an edge in ensuring your site ranks higher in search results.


Key Features:


  • Centralized SEO Essentials: Access a single, easy-to-navigate page where you can review and address important SEO elements.
  • Quick Fixes: The “Needs Attention” section highlights issues that require immediate attention, such as page meta tags and image alt text. You can dive straight into these issues, making it easier to keep your site optimized.
  • Recommended Optimizations: After handling critical issues, the “Recommended” section offers additional tips to further improve your site’s SEO, such as enabling Local Business Schema.


This new feature allows you to enhance your SEO effortlessly, providing better visibility and higher search rankings.


Instantly Generate Alt Text for All Site Images—at Once


We’ve added an AI-powered tool that allows you to generate alt text for all images on your website with just a click. This feature is designed to save you time and effort while improving your site’s accessibility and SEO.


How It Works: Our AI Assistant automatically generates alt text for all site images, whether they’re missing tags or you want to replace existing ones. You can easily identify which images lack alt text, ensuring that every image on your site is properly tagged.


Multilingual Support: If your site is available in multiple languages, you can also generate alt text in each language, enhancing accessibility and SEO for all audiences.

In addition to alt text, you can generate meta titles and descriptions for all site pages, streamlining your SEO process even further.


Control the Number of Blog Posts Displayed on Your Blog Homepage


For those with extensive blogs, we’ve introduced a new feature that allows you to display more than 10 posts on your main blog page. This improvement benefits both your readers and search engines by making more content readily accessible.


This feature was highly requested, and we’re pleased to have delivered it. You can now showcase more of your valuable content directly on the main blog page, improving user experience and boosting your site’s SEO.

Disclaimer: This publication and the information included in it are not intended to serve as a substitute for consultation with business consultants and professionals. Specific business, financial, legal issues, concerns and conditions always require the advice of appropriate professionals. Any opinions expressed are solely those of the participant and do not represent the views or opinions of Balloon Suite.

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